If there’s one thing the COVID-19 pandemic has proven so far, especially for nonprofits, it’s that having an online presence is no longer something that’s just nice to have. It’s a must-have feature that should be a priority for your…
When it comes to storytelling these days, it’s important to keep in mind that there are a wide variety of tools and techniques you could choose from to promote your message of hope. When I got my start in the…
It’s getting close to the end of the year, and you know what that means if you’re a nonprofit, right? Yup, you guessed it: donations, donations, donations. Donations are the lifeblood of all nonprofits, and fundraising can be done in…
Let’s take a quick poll: What’s the number one industry that has been gaining the most attention when it comes to using creativity to get results? Tech start-ups? Lifestyle brands? Consumer products? Nope. The social impact industry. It might be…
By now, everyone should have heard the name Colin Kaepernick, a controversial sports figure and a household name thanks to his national anthem protest that sparked a movement when he was a San Francisco 49ers quarterback. On one side of…
Not too long ago, I heard a story about a woman who decided to honor her immigrant parents by taking her college graduation photos with her parents in the fruit fields where they used to work. The story behind the…
Question: What does growing your online presence and investing in content marketing have to do with each other? A lot, actually. I know it sounds crazy because we’re so used to hearing about the need to have a website or…