by Martin Ricard | May 26, 2025 | Uncategorized
Let’s get one thing straight: If your social impact message isn’t clear, it doesn’t matter how fancy your visuals are or how clever your wordplay sounds in your head. If people don’t get it, they won’t feel it. And if they don’t feel it, they won’t act on it. This is...
by Martin Ricard | May 1, 2025 | Blog
In the age of digital overload, it’s easy to get caught up chasing likes, views, and viral moments. We’ve all been there—posting the perfect reel, crossing our fingers that this is the one that finally gets shared. But here’s the truth that justice-motivated leaders...
by Martin Ricard | Mar 24, 2025 | Blog
You’ve been grinding, building and pouring everything you’ve got into your organization’s mission. Whether you’re building a justice-motivated business, leading a nonprofit, or organizing for community change, the journey is far from easy. And if you’re here, it’s...
by Martin Ricard | Feb 10, 2025 | Blog
Tech doesn’t have to be complicated to grow your online presence. Learn how to use technology to strengthen your organization’s mission without the tech stress—no advanced digital skills required. Technology can feel like a beast—always changing, always demanding your...
by Martin Ricard | Jan 20, 2025 | Blog
In today’s digitally-driven world, where Google algorithms and social media trends dominate conversations, it can feel overwhelming for justice-motivated leaders to amplify their message without compromising their values. Yet, building an authentic online presence...
