by Martin Ricard | May 5, 2023 | Guest Article
In today’s society, there is a growing need for more inclusive and equitable communication. That’s why, as a digital communications manager with a background in community organizing, I can’t stress enough the importance of using the right language when communicating...
by Martin Ricard | Mar 26, 2023 | Blog
Do you know how many people are visiting your social enterprise’s website? Are you tracking your website’s performance to see what’s working and what’s not? If you’re not paying attention to your website metrics, you could be missing out...
by Martin Ricard | Feb 13, 2023 | Guest Article
I’m an educated Black man. I know how to talk to people. I know how to follow the law. I also understand what it means to be pulled over by the police and, in an instant, see your whole life flash before your eyes. In light of the recent events in Memphis involving...
by Martin Ricard | Dec 2, 2022 | Blog
Search Engine Optimization, also known simply as SEO, is a term that gets thrown around a lot. But, what does it mean? And how can you use it to help your mission-driven business or nonprofit grow, especially when you’re competing with larger businesses and more...
by Martin Ricard | Nov 11, 2022 | Blog
Social media platforms like Facebook, Twitter, Instagram, LinkedIn—and all the others—have become integral parts of our everyday lives. They connect us with friends, family members, colleagues, customers, brands and community organizations—even our pets. There is a...
