by Martin Ricard | May 13, 2020 | Blog
When it comes to storytelling these days, it’s important to keep in mind that there are a wide variety of tools and techniques you could choose from to promote your message of hope. When I got my start in the news business, I started off as a print journalist, so I’m...
by Martin Ricard | Nov 27, 2019 | Case Studies, Guest Article
It’s getting close to the end of the year, and you know what that means if you’re a nonprofit, right? Yup, you guessed it: donations, donations, donations. Donations are the lifeblood of all nonprofits, and fundraising can be done in a number of ways. You can get...
by Martin Ricard | Sep 25, 2019 | Blog, Digital Communications
Let’s take a quick poll: What’s the number one industry that has been gaining the most attention when it comes to using creativity to get results? Tech start-ups? Lifestyle brands? Consumer products? Nope. The social impact industry. It might be hard to believe for...
by Martin Ricard | Aug 21, 2019 | Case Studies
By now, everyone should have heard the name Colin Kaepernick, a controversial sports figure and a household name thanks to his national anthem protest that sparked a movement when he was a San Francisco 49ers quarterback. On one side of the fence, millions of people...
by Martin Ricard | Jul 10, 2019 | Blog, Digital Communications
Not too long ago, I heard a story about a woman who decided to honor her immigrant parents by taking her college graduation photos with her parents in the fruit fields where they used to work. The story behind the photos was so powerful that I immediately saw a...